Shoshin
Origins
We’re inspired by a beginner’s mindset. It means anything is possible. By living and breathing the moment. It’s about having the drive to continuously practise, play and train, with an eagerness to improve. Supported by the best equipment all the way. Whether it’s on the field, court, or track, the equipment brings the same level of performance and dedication to every game. Every class and every training session. Together, we champion everyone’s potential, from the start to every breakthrough along the way. The beginner always becomes the master.
Our Range
Every coach knows the feeling: the thrill of seeing your team push their limits, the joy of their victories, and the resilience they build through failure. That’s why we create sports equipment for every challenge. With Shoshin, you’re always game ready.
Netball 
Football
Rugby
Basketball
Storage
Coaching
Our
Mission
We’re here for the up-and-comers. The never-give-uppers. The risers. And the fallers. From the start to every breakthrough along the way, we are there! For every kick, hit, pass, we are there! We share our customer’s passion for nurturing young athletes. Together we empower the next generation of athletes, one game at a time.
We are Shoshin. Ready to play. Set to improve.
Quality you can rely on.
High performing equipment that stands the test of time. Every kick, hit, pass.
Sustainability at its core.
Sustainably delivered sports equipment for an ever-changing world.
Never stop improving.
All seasons. All sports. Always ready to play. There for every level of player.
Fuel your passion.
Equip your passion and champion your progress. One step at a time.
Quality you can rely on.
High performing equipment that stands the test of time. Every kick, hit, pass.
Sustainability at its core.
Sustainably delivered sports equipment for an ever-changing world.
Never stop improving.
All seasons. All sports. Always ready to play. There for every level of player.
Fuel your passion.
Equip your passion and champion your progress. One step at a time.
Our Ambassadors
Shoshin are dedicated to working with the best and most exciting young athletes across our core sports and helping them reach their key goals. All of our ambassadors and partner embody the same ethics and embrace our philosophy. Check out of key ambassadors here:
Netball
Taylor McKevitt
25, Manchester Thunder
Taylor plays Centre and Wing Defence for 2024 Super League runners up Manchester Thunder. Taykor has already won silverware for England having been crowned a Euopean U19 Netball Champion, and bronze for England at the 2023 FAST5 World Netball Series in New Zealand.
Taylor McKevitt
– Manchester Thunder –
Emma Thacker
20, Saracens Mavericks
Emma plays Goal Attack and Goal Shooter for Super League team Saracen Mavericks and was inducted into the Vitality England Roses programme for 2023. Emma has represented England at U17 in tours of New Zealand and Australia. She also represented England at the FAST5 Netball World Series for two years in a row, winning bronze at the 2023 event.
Emma Thacker
– Saracens Mavericks –
Alice Harvey
23, Loughborough Lightning
Alice plays Goal Keeper and Goal Defence for 2024 Super League Champions Loughborough Lightning and joined the England youth set up in 2016, tasting success for the first time at the European Netball Championships at U17. Coming through the Lightning’s Academy, Alice has now been part of the title winning Loughborough Lightning for the past two seasons. Alice made her competitive England debut in 2022 and now has 8 caps.
Alice Harvey
– Loughborough Lightning-
Jayda Pechova
19, Team Bath
Jayda plays Goal Defence and Goal Keeper for Super League outfit Team Bath (As above) and is one of the rising stars of world netball. After helping England win the Europe Netball title in both U19 and U21 level, she was selected for the Future Roses programme. In 2022 Jayda made the Top 10 shortlist for the BBC Young Personality of the Year award, and has since gone on to win 6 England Roses caps.
Jayda Pechova
– Team Bath –
Rugby
Carwyn Edwards
18, Cardiff Met
Having played rugby since he was a kid, Carwyn is a former Sale Sharks Senior Academy player and is currently playing for Cardiff Met as a Scrum Half. Carwyn is already a Wales international having been capped at Welsh Age grades.
Carwyn Edwards
– Cardiff Met –
Ross McKay
20, Cardiff Met
Ross has been playing rugby since he was 5 and joined Ulster Rugby age grades from 16 through to 19. After appearing for Ulster A Team he moved to New Zealand for a season where he was selected for Auckland U19’s. Ross has played for 2 years in the All Ireland League and now plays number 10 for Cardiff Met.
Ross McKay
– Cardiff Met –
Joe Cowell
22, Cardiff Rugby
Joe has been playing rugby union since he was 9 years old, starting at Crawshays Youth where he captained the side. He has since played for Cardiff Met for 3 years, captaining the side and being a Performance Leader too. He has recently signed for United Rugby Championship side Cardiff Rugby for the 2024-25 season. With 5 U20 Wales Appearances, Joe is looked as a future full international.
Joe Cowell
– Cardiff Rugby –
Frank Sergent
18, Warrington Wolves
Frank currently plays for Rugby League outfit Warrington Wolves Academy as a Winger. Already making a 1st team appearance during preseason, he scored on his first appearance for Joe Philbin’s Testimonial. He is rated as one of the best Academy players across Super League with a future within the sport.
Frank Sergent
– Warrington Wolves –
Where to buy
We pride ourselves on delivering sports equipment for every challenge.
That’s why Shoshin is only available at the following approved retailers, ensuring you get the equipment you need, when you need it.
United Kingdom
Rest of the world
